10-gruppen was formed in 1970 by ten young textile designers who wanted to be able to control the entire process, from the preliminary sketch to the printed textile, and to provide good Swedish design.
Today, 10-gruppen is owned and operated by three of the original founding designers, Birgitta Hahn, Tom Hedqvist and Ingela Håkansson, who design all the fabrics.
The 10-gruppen shop on Götgatan in Stockholm sells the print collections by the metre as textile or oilcloth. It also markets a range of products with their own prints.
The 10-gruppen designs are famous for their powerful and expressive style and colours.
Over the years, 10-gruppen has been exhibited abroad regularly, including in New York, Tokyo, Paris and Berlin.
In addition to being sold in their own shop, 10-gruppen products are marketed by retailers and distributors throughout Sweden, Europe, Asia and the USA. 10-gruppen has also collaborated regularly with IKEA.